charm offensive

Translations
обаяние в наступлении
The politician launched a charm offensive to win over voters.
Политик начал обаяние в наступлении, чтобы завоевать избирателей.
Definitions
A charm offensive is a strategy used to win someone over through charm, flattery, or persuasive behavior, often in a political or diplomatic context, to gain favor or support.
Words
charm

noun
очарование
offensive

noun
наступление